Martech Podcast Interview — Executive Presence & Why It’s Important

Ever wonder why some people get promoted over others despite the same level of work, preparation, or intelligence?

The reason often lies in something we call “executive presence.” It’s what helps you stand out in a crowded field of other top performers, and it accounts for more than 25% of what it takes to be promoted into leadership positions or get that next prime assignment.

Our Director of Public Speaking and Professional Presence, Alexandra Rufatto-Perry, was featured on the Martech interview series to speak about executive presence and why it’s important for marketing professionals. Alexandra and her CEO, Ellen Dunnigan, work as professional communications coaches with executives in a variety of industries to help them say what it is that they need or want to say, while looking and feeling their confident and influential best.

Want to find out more about executive presence and why […]

2022-04-22T08:32:04-04:00By |Categories: Exclusive Content, Leadership Presence, Professional Communication|Tags: , , , , |Comments Off on Martech Podcast Interview — Executive Presence & Why It’s Important

How to “Work” Your Networking

human-757444_1280As an entrepreneur or an employee, your average day is filled with interactions with others. In addition to phone calls, formal speeches or presentations, training sessions, media interactions, and numerous dialogues with colleagues and customers or clients, networking events can be some of the most important venues for making a good first impression!

Many people are reluctant to meet strangers at networking events due to introversion or shyness. The simple truth is that many –if not all—of those same people feel similarly and are hesitant to initiate conversations in new social situations.  Similar interests help former strangers become professional contacts and possibly even friends! Take the initiative to approach someone and introduce yourself with confidence, class, and charisma. The bright fist impression you make with the effectual body language and a strong, clear voice could open up doors to your personal and professional […]

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